Nikhil Agrawal

Nikhil Agrawal is the Director of Digital Marketing and Strategy of IS Global Web, a leading digital marketing agency that provides world-class search marketing services and web & application development. He has extensive experience across digital marketing verticals for over 10 years. He is helping many businesses for their search traffic, conversion optimization, product launches and their online presence.

You can find Nikhil on LinkedIn & Twitter.

Articles by Nikhil Agrawal

Tired of traditional shopping methods, try conversational shopping?


Yes, like always, Google is once again with its next revolutionizing frontier that is said to be ‘conversational shopping’ which will allow you to buy products without any click. Yeah, you heard it right, everything would be conversational. From searching products for you to get you the best offers, and even to make the purchase … Continue reading Tired of traditional shopping methods, try conversational shopping?

Google’s New SERP Layout Drops the Right Side Ads- See How It’s been so far?


“By rolling out its all new Google Search Result Pages, Google now has finally bid adieu to its right-hand side ads from its desktop, tablet and mobile search results. And when this came into view, a lot of search gurus of the Industry get the insight of its drawbacks and benefits over search results and … Continue reading Google’s New SERP Layout Drops the Right Side Ads- See How It’s been so far?

Google test allows Celebrities & Businesses to Post Directly on Search Results


Yep! You heard it right… Google, the giant search engine has started working on a new formula for its search rankings, now all the brands, businesses and celebrities will have the full privilege to post directly on the search results. Not only the posting, but they would also be able to have a dedicated nosh … Continue reading Google test allows Celebrities & Businesses to Post Directly on Search Results