Nikhil Agrawal

Nikhil Agrawal is the Director of Digital Marketing and Strategy of IS Global Web, a leading digital marketing agency that provides world-class search marketing services and web & application development. He has extensive experience across digital marketing verticals for over 8 years. He is helping many businesses for their search traffic, conversion optimization, product launches and their online presence.

You can find Nikhil on LinkedIn & Twitter.

Articles by Nikhil Agrawal

How to optimize your website for voice search in a better way


In recent years, one of the most exciting advances in the digital field is the voice search and natural language processing technology. It shouldn’t be a surprise, by the year 2020, most of the queries will be voice search. Siri, Google Now, Cortana, Alexa are the trending digital assistant voice search platforms which are changing … Continue reading How to optimize your website for voice search in a better way

Tired of traditional shopping methods, try conversational shopping?


Yes, like always, Google is once again with its next revolutionizing frontier that is said to be ‘conversational shopping’ which will allow you to buy products without any click. Yeah, you heard it right, everything would be conversational. From searching products for you to get you the best offers, and even to make the purchase … Continue reading Tired of traditional shopping methods, try conversational shopping?